Spiegel Institut Mannheim


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It is presumed that in the course of this year, there will be more than 10 million smartphones sold only in Germany. Even now their market share amounts 23%. The success of smartphones lies in...

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In eyetracking the appropriate technical resources are used to record a test subject’s eye movements

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Study on electric mobility: how should we buy what we do not know?

A study by Spiegel Institut Mannheim studied the german consumer knowledge about electric cars. They are

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Electric mobility - The mobility of the future

(in german)